VidPenguin Productions Blog
The Netflix Effect: Why Stories Are 7X More Memorable Than Facts (And How to Use This in Your Marketing)
Mar 27, 2025
Think about the last time you were completely absorbed in a Netflix series. That same captivating power can transform your marketing strategy - and the science proves it.
According to the London Business School, stories achieve a 65-70% retention rate, while plain facts only manage 5-10%. That's seven times more impact from storytelling, yet most marketing strategies still rely heavily on feature lists and benefit bullets.
The transformation in marketing effectiveness isn't just about memory...
Get The Only Monthly Newsletter (Harvested From The Most Prolific & Constantly Updated Expert Advice Available) That Reports Back To You Like Your Very OWN Business Advisor.
Expert Marketers Interviews
Listen to the Podcasts
