VidPenguin Productions Blog
Are you FTC Compliant with Your Email Marketing?
May 19, 2021
The FTC rigorously enforces laws for email compliance. Ensure that your strategy is aligned with the CAN-SPAM Act so that you’re not exposed to potential lawsuits.
Here are the rules that businesses must follow:
- Don’t use false or misleading header information.
Your “From,” “To,” “Reply-To,” and routing information — including the originating domain name and email address — must be accurate and identify the person or business who...
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